Logo
Login
Subscribe
Dmitry Fesenko
Dmitry Fesenko
Scammers cloned my agency

Sep 4, 2026

•

3 min read

Scammers cloned my agency

Plus: what 550+ media buyer interviews say about the hiring market

Dmitry Fesenko
Dmitry Fesenko
We got caught poaching

Aug 21, 2026

•

3 min read

We got caught poaching

Plus: the landing page workflow we built with Claude Code and Higgsfield

Dmitry Fesenko
Dmitry Fesenko
Your clients don't care about your AI stack

Aug 7, 2026

•

2 min read

Your clients don't care about your AI stack

Our recruitment business is firing on all cylinders

Dmitry Fesenko
Dmitry Fesenko
I built an apartment hunter with Claude Code

Jul 31, 2026

•

2 min read

I built an apartment hunter with Claude Code

Two new hires and a change to how our media buyers run tests

Dmitry Fesenko
Dmitry Fesenko
The one thing AI can't automate

Jul 24, 2026

•

3 min read

The one thing AI can't automate

Plus: why I'm rethinking how we pay media buyers

Dmitry Fesenko
Dmitry Fesenko
AI system I built so I never miss a buying signal again

Jul 17, 2026

•

2 min read

AI system I built so I never miss a buying signal again

Plus: what companies actually want when hiring media buyers

Dmitry Fesenko
Dmitry Fesenko
An AI Agent Found $372K We Never Tracked

Jul 10, 2026

•

3 min read

An AI Agent Found $372K We Never Tracked

Plus: Claude is now a member of every client channel

Dmitry Fesenko
Dmitry Fesenko
We just gave every media buyer their own AI that knows their clients

Jul 3, 2026

•

2 min read

We just gave every media buyer their own AI that knows their clients

Claude Teams + GitHub + Claude Code. Here's how the system works.

Dmitry Fesenko
Dmitry Fesenko
NYC, mold, and AI-native media buyers

Jun 26, 2026

•

2 min read

NYC, mold, and AI-native media buyers

What I learned from a trip, a Brita teardown, and a call with one of the biggest agencies in the world

Dmitry Fesenko
Dmitry Fesenko
Why I stopped hiring cheap

Jun 5, 2026

•

2 min read

Why I stopped hiring cheap

A personal health coach, Claude in Slack, and a hiring model that actually works

Dmitry Fesenko
Dmitry Fesenko
My roadmap to building an AI-native agency

May 29, 2026

•

3 min read

My roadmap to building an AI-native agency

The townhall I should've run months ago

Dmitry Fesenko
Dmitry Fesenko
We're building a software company inside our agency

May 22, 2026

•

2 min read

We're building a software company inside our agency

The AI creative tool that's breaking our pricing model

Dmitry Fesenko
Dmitry Fesenko
AI nightmare, a lawsuit, and why I'm betting on agencies

May 15, 2026

•

2 min read

AI nightmare, a lawsuit, and why I'm betting on agencies

Three things on my mind this week

Dmitry Fesenko
Dmitry Fesenko
5 AI agents I built with Claude Code

May 8, 2026

•

2 min read

5 AI agents I built with Claude Code

And what each one actually does

Dmitry Fesenko
Dmitry Fesenko
We tracked every minute of every media buyer's time

May 1, 2026

•

2 min read

We tracked every minute of every media buyer's time

228 hours logged. Here's what we found.

Dmitry Fesenko
Dmitry Fesenko
I analyzed 6,159 Slack messages with AI

Apr 24, 2026

•

2 min read

I analyzed 6,159 Slack messages with AI

Not what I expected

Dmitry Fesenko
Dmitry Fesenko

Agency growth

A media buyer who manages 158 accounts

Apr 10, 2026

•

5 min read

A media buyer who manages 158 accounts

We're tracking every minute of the media buyers' time

Dmitry Fesenko
Dmitry Fesenko

Leadership

I asked Claude to make me a $100M roadmap. Big mistake

Apr 3, 2026

•

4 min read

I asked Claude to make me a $100M roadmap. Big mistake

And why I'm writing an internal bible for my team

Dmitry Fesenko
Dmitry Fesenko
Dmitry Fesenko

Dmitry Fesenko


Home

Posts

© 2026 Dmitry Fesenko.
beehiivPowered by beehiiv